Tuesday, 11 December 2012

Ashok Mahindru, Qualified Surfactant Technologist and Chairman of Advance Group of Companies


Mr. Ashok Mahindru with Virender Sehwag for
Run For Vision Foundation

Mr. Ashok Mahindru is a Qualified Surfactant Technologist with specialization in the field of Surface Active Chemistry. His strong commitment to Research & Development has resulted in him being directly responsible for achieving sixteen breakthroughs in the process technology for manufacture of Surfactants, five of which are innovation grade. The Gas Route Sulphonation Technology developed by Mr. Ashok Mahindru has been rated as the best in the world so far.

He has successfully carried forward the legacy of his father Late Mr. Y. P Mahindru as Chairman of Advance Group of Companies. The company started by Late Mr. Mahindru in 1939 at Lahore and post-independence restarted at Gurgaon as laundry soap manufacturing company.  The group is now a large diversified corporate enterprise with operations ranging from manufacture of Surfactants with state of the art process technologies, to consultancy in designing surfactant based chemicals and customized manufacturing for home and personal care brands.

Leading in technology innovation, quality and customer service, the Advance Group is recognized primarily for its core business of surfactants for detergent industry. Under the able leadership of Mr. Ashok Mahindru the group has made giant leaps during last few years to emerge as Asia's largest manufacturer of surfactants. The Group achieved a combined turnover of USD 175 million during FY 2009-10 which is projected to reach USD 250 million by the end of 2010-11. Advance Group has a strong team of 450 members.

Mr. Ashok Mahindru has also been associated with various industry forums such as Detergent Manufacturers Association of Delhi Region, Haryana Soap Manufacturers Association. Mr. Ashok Mahindru is currently the President of All India Federation of Detergent Manufacturers and Member, Executive Committee of Oil Technologists’ Association of India (OTAI - NZ).